Marketing strategies for professional service firms.
Thought Leader Creative uses story-based marketing to create brand strategies, automated sales funnels, and thought leadership so you can scale your business.
Are you unsure of exactly how to get your next 10 clients?
Have you spent money on marketing that didn’t get results?
Are you struggling to attract talent?
Do you know how to differentiate yourself from the competition?
We care about your firm’s success
Take advantage of our 29 years of sales and marketing expertise to create a marketing strategy that delivers results for your firm.
Clarify your brand
Build a brand strategy foundation that clarifies your message and engages your audience.
Increase your revenue
Build an impactful website, sales copy, and automated sales funnels that will grow your business so you can focus on serving your clients.
Be a thought leader
Elevate yourself, your brand, and your firm to rise above the competition and own your market.
I get it. You didn’t go into your profession to build marketing strategies or automated sales funnels.
I am an experienced sales and marketing expert with 29 years of helping corporate giants generate millions in sales. I use story-based marketing to build and execute strategic marketing and sales plans that deliver results for accounting firms, law firms, and professional services firms.
"In the last 6 months since working with Janel, I've done more marketing in my firm than I've done in 11 years. Because Janel understands the industry, her approach is targeted. She understands what is important to accounting firms."
Nicole Thousand
Founder & Managing Partner of Thousand CPA Services
“In my professional career, I’ve had the pleasure of working with a lot of people, but very few of them are as talented as Janel Sykora! Janel and I met two years ago and since then, she and I have worked very closely on multiple engagements – all of which were marketing-, sales-, or content management-focused. Janel brings an incredible amount of industry experience to the table, but that’s not what makes her so talented. What makes her so talented is her creativity, her approach and her passion for what she does. As we worked together to rebrand our company, I recognized how much she cared for me and my company. She took the time to really dive deep to help me figure out my “why” first. Doing so laid the ground work and vision for how she was going to enhance and embrace that within our new message, content, brand and vision. My experience with Janel brought me the clarity I needed so that I could start to focus my attention on our “why” and stop saying yes to the things that don’t really enhance it. If anyone in the professional arena asks me who they should hire for marketing, sales coaching and consulting, branding and content management, then I would overwhelmingly tell them to hire Janel! She is such a pleasure to work with and I cannot wait to work with her on future endeavors!"
Pat Roberts, CPA
Founder of Roberts Accounting CPAs & Advisors and TaxExact
My experience with Janel Sykora was truly life changing. She identified and simplified the components of my business that differentiate me in a competitive real estate industry to create MY StoryBrand. Through clarifying my message and building a marketing framework around that message I'm left unable to count the sleepless nights, time and money my business and I will save. On the other hand, I'm already counting the money flowing from my newly established sales funnel. It was just too easy.
Jackson Wolfe
Agent, Krause Basler Network
"I want to say thank you for all you do for us. You always say yes. You always deliver. You always make us look good."
Glenn Harper
Harper & Company CPAs Plus
"Janel's superpower is to be able to take my vision for our firm's brand story and translate that into an entire marketing strategy that elevates us as thought leaders and positions us to grow our business to the next level."
Julie Smith
Harper & Company CPAs Plus
How it works. We connect, we partner, we watch your business grow.
1
LISTEN
First, we must learn about your business in order to develop the right StoryBrand marketing strategy to deliver the results you want for your business.
2
BUILD
Then, we start designing all of the creative assets (like graphics, copy, key messaging, and website) that go into your overall marketing strategy. We have regular check-ins along the way to keep you informed.
3
IMPLEMENT
When everything has been written, designed, and automated, we’ll take care of the implementation and communication, while you relax and focus on being an expert in your business.
Hire Thought Leader Creative to lead your marketing strategy while you focus on your clients.
Most firms don’t have the time or expertise to create a marketing strategy that gets results. We will clarify your brand and build a customized marketing strategy that increases your revenue.
As the accounting and legal professions evolve, firms must update their brand and marketing message to differentiate themselves and attract ideal clients. Building a brand is about so much more than just a logo or pretty graphics. If you don’t have a clear and consistent brand message, you won’t stand apart from your competitors seeking the same clients.
At Thought Leader Creative, it’s our mission to help accounting and law firms create lead generating websites and sales funnels so you can build your business without overwhelm and having to hire multiple people.